An accessories catalog organized by vehicle model, powertrain and upgrade type, with buying guides and fitment inquiries to help shoppers find the right parts.
Accessories vary by vehicle model, powertrain and year, and a product often fits only one version. The old store was mostly product listings, so owners struggled to confirm which accessories fit their vehicle, and most pre-purchase questions were about fitment.
The homepage opens with an interactive vehicle view: shoppers first choose the gas or hybrid version, then click a part of the vehicle to explore 8 upgrade categories: front bumpers, tires, roof, lighting, suspension, skid plates, towing and recovery, and interior. Navigation is organized by four models, the Tank 300 / 400 / 500 / 700, and combined with model and category filters, modification guides and a fitment inquiry option, so finding accessories and confirming fitment happen on the same path.
- Brand store design and build
- Model and powertrain navigation
- Interactive vehicle parts view
- Model + category accessory filters
- Modification guides and installation FAQ
- Fitment inquiry and sign-up entry points
The finished brand store includes model and powertrain navigation, an interactive vehicle parts view, model + category accessory filters, modification guides and installation FAQ, a fitment inquiry option and a deals sign-up. Sign-off focused on every model and version entry point leading to the right products, accurate filter results and working mobile interactions.
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