Email marketing for online stores: the 4 automated flows to set up first
Instead of manually blasting promo emails every week, start by building four automated flows: welcome, abandoned cart, …
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Latest articles
Page 1 of 1Traffic but no orders? Check these 6 stages first
Low conversion rates rarely have a single cause. Check each stage from traffic quality to checkout, find the step where…
How to write product pages that answer buyers’ questions before they order
A product page's job is to remove doubts. Structuring content as “what it is, is it right for me, can I trust it, how d…
What to prepare before building your website: a checklist for owners and operators
When a website build drags on, it's usually not slow development but materials that arrive late. Get these materials re…
Before your store goes live: 6 areas to check, item by item
A finished website isn't the same as one that's ready to launch. Miss any one of payments, forms, mobile, speed, SEO or…
Why most B2B manufacturers choose WordPress for lead-generation websites
A lead-generation site isn't about the shopping cart. It's about helping buyers quickly decide whether your factory can…
Shopify, Shoplazza or WordPress? Start with your business model, then pick a platform
No platform is simply good or bad, only a better or worse fit. Answer three questions (who you sell to, how deals close…
B2C, B2B and D2C websites: how they differ and how to build yours
They're all called ecommerce websites, but a retail store, a B2B lead-generation site and a brand website have complete…
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6 topics
01 · 3 articles
Growth
- Email marketing for online stores: the 4 automated flows to set up first
- Traffic but no orders? Check these 6 stages first
- How to write product pages that answer buyers’ questions before they order
Choosing a Platform
- Why most B2B manufacturers choose WordPress for lead-generation websites
- Shopify, Shoplazza or WordPress? Start with your business model, then pick a platform
Website Building
- What to prepare before building your website: a checklist for owners and operators
- Before your store goes live: 6 areas to check, item by item
Paid Ads
- 5 things your website needs before you run Meta ads
SEO & Content
- Where to start with SEO for your online store: structure, keywords and content planning
Industry Insights
- B2C, B2B and D2C websites: how they differ and how to build yours
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