SOLUTIONS · BY BUSINESS MODEL
Start from your
Start from your
business focus,
then shape the site.
Retail orders, B2B inquiries, retail-plus-wholesale and brand building each ask different things of a website. Start with the problem you most need to solve, or combine several. Click the spot on the map that looks most like you.
COMPARE · FOUR MODELSSame ecommerce website,
Same ecommerce website,
different priorities.
Pick the model closest to yours and compare pages, features and operating priorities. These models aren’t mutually exclusive: a D2C brand may also sell both retail and wholesale. Your final plan is built around your actual business mix.
Site goal
OrdersSell straight to overseas consumers and make buying effortless
InquiriesHelp buyers find you, trust you and send inquiries
Orders + quotesRetail orders and wholesale quote requests on one site
Brand + repeatBuild lasting brand equity and turn one-time buyers into long-term customers
Core pages
- Campaign homepage
- High-converting product pages
- Cart & checkout
- Product catalog & specs
- Factory capabilities & certifications
- Inquiry form
- Retail product pages
- Wholesale accounts & tiered pricing
- Bulk quote request
- Brand story
- Product pages
- Membership & subscriptions
Key features
- Flash sales, spend-and-save offers, bundles
- Ad pixels & conversion tracking
- Inquiry forms with WhatsApp & email notifications
- Multilingual & SEO-friendly structure
- Tiered pricing for logged-in wholesale buyers
- Minimum order quantities & customer-group pricing
- Subscriptions, loyalty points & reviews
- Automated email flows (EDM)
Key metrics
Add-to-cart rate · Conversion rate · AOV
Inquiry volume · Inquiry quality · Organic rankings
Retail conversion · Wholesale order value · Repeat purchases
Brand awareness · Repeat purchase rate · Customer lifetime value
Common platforms
A fit if…
B2C online retail
- You sell directly to overseas consumers
- You need to launch fast and test products to find best-sellers
- Ads drive most of your traffic and orders
A fit if…
B2B manufacturers & exporters
- You’re a manufacturer or trading company
- Deals come from inquiries and quotes, not a shopping cart
- You want buyers with real purchasing needs to find you through search and industry content
A fit if…
B2C + B2B (retail & wholesale)
- You sell retail and also take wholesale orders
- Wholesale buyers need to see tiered pricing and minimum order quantities
- You want to run retail and wholesale from one admin
A fit if…
D2C brands
- You want a consistent brand voice and an ongoing relationship with consumers
- Brand story, visuals and product experience matter to you
- You want customers to buy again and become members
ACROSS ALL MODELS · SPECIALIST SERVICESWhatever your business,
Whatever your business,
these two may help.
BRAND · BRAND & VISUAL DESIGN
Make your brand look professional, consistent and credible worldwide
Brand identity (VI), website visuals, product page and campaign page design.
Explore brand design → REDESIGN · REDESIGN & MIGRATIONAlready have a website? Diagnose first, then redesign or switch platforms
We assess before migrating, check products, customers, orders and URLs item by item, and write the cutover into the plan.
Explore redesign & migration →